1 Comment

I’m really excited about Trove’s new plugin!

Having new and pre-owned items available side by side in the same shopping experience is going to be a game changer!

I’m curious how this will impact consumer choices.

As a psych nerd, 🤓 not only does Trove’s plugin increase the visibility of secondhand options—making them a regular part of the shopping experience—but it can also help overcome status quo bias, gradually shifting purchasing decisions toward sustainability.

Looking forward to seeing how it plays out!

Expand full comment